Categories

Titles entered in this category can be either consumer or b2b but can only be entered once in categories 1-10. Judges will look at the way the publication supports or enhances the brand proposition, how much it appeals to customers, whether its content and design are appropriate to the customer profile and, most importantly, if it works as a marketing tool to drive sales and customer retention. Enter now >>>

Titles entered in this category can be either consumer or b2b but can only be entered once in categories 1-10. Judges will look at the way the publication supports or enhances the brand proposition, how much it appeals to customers, whether its content and design are appropriate to the customer profile and, most importantly, if it works as a marketing tool to drive sales and customer retention. Enter now >>>

Titles entered in this category can be either consumer or b2b but can only be entered once in categories 1-10. Judges will look at the way the publication supports or enhances the brand proposition, how much it appeals to customers, whether its content and design are appropriate to the customer profile and, most importantly, if it works as a marketing tool to drive sales and customer retention. Enter now >>>

Titles entered in this category can be either consumer or b2b but can only be entered once in categories 1-10. Judges will look at the way the publication supports or enhances the brand proposition, how much it appeals to customers, whether its content and design are appropriate to the customer profile and, most importantly, if it works as a marketing tool to drive sales and customer retention. Enter now >>>

Titles entered in this category can be either consumer or b2b but can only be entered once in categories 1-10. Judges will look at the way the publication supports or enhances the brand proposition, how much it appeals to readers, whether its content and design are appropriate to the reader profile and, most importantly, if it works as a marketing tool to drive sales and customer retention. Enter now >>>

Titles entered in this category can be either consumer or b2b but can only be entered once in categories 1-10. Judges will look at the way the publication supports or enhances the brand proposition, how much it appeals to employees, whether its content and design are appropriate to the employee profile and, most importantly, if it works as a marketing tool to drive sales and customer retention. Enter now >>>

Titles entered in this category can be either consumer or b2b but can only be entered once in categories 1-10. Judges will look at the way the publication supports or enhances the brand proposition, how much it appeals to customers, whether its content and design are appropriate to the customer profile and, most importantly, if it works as a marketing tool to drive sales and customer retention. Enter now >>>

Titles entered in this category can be either consumer or b2b but can only be entered once in categories 1-10. Judges will look at the way the publication supports or enhances the brand proposition, how much it appeals to customers, whether its content and design are appropriate to the customer profile and, most importantly, if it works as a marketing tool to drive sales and customer retention. Enter now >>>

Titles entered in this category can be either consumer or b2b but can only be entered once in categories 1-10. Judges will look at the way the publication supports or enhances the brand proposition, how much it appeals to customers, whether its content and design are appropriate to the customer profile and, most importantly, if it works as a marketing tool to drive sales and customer retention. Enter now >>>

Titles entered in this category can be either consumer or b2b but can only be entered once in categories 1-10. Judges will look at the way the publication supports or enhances the brand proposition, how much it appeals to customers/members, whether its content and design are appropriate to the customer/member profile and, most importantly, if it works as a marketing tool to drive sales and customer retention. Enter now >>>

The scoring for this category takes into account cultural synergy and how the agency has implemented an international strategy. The internationalism of the publication is more important than the language in which the magazine is published, as is how it has been specifically tailored to a country. You must clearly state the countries in which the publication is published and if it includes any translation. Enter now >>>

Originality of entries will be paramount in judging this category, with particular regard to how the agency has taken the brief and developed it to create a completely new and exciting concept. Enter now >>>

This category explores how original and eye-catching use of photography can bring a story and message instantly to life. You may submit any one commission in a single issue for entry. Since it's difficult to measure the effectiveness of a creative solution, the judges will only consider brand synergy and creativity. Enter now >>>

Great use of illustration and typography can enhance the visual impact of a creative solution, so judges will be looking for innovation and relevance to the brand. You may submit any one commission in a single issue for entry. Since it's difficult to measure the effectiveness of a creative solution, the judges will only consider brand synergy and creativity. Enter now >>>

The most important factor here is brand execution. Since most of the content is based on historical data or images, it's expected that there will be comparatively little evidence of effectiveness. Enter now >>>

Again, brand execution is key, so evidence of effectiveness is expected to be explained. Enter now >>>

The most important factor for consideration within this category is brand execution. Since most of the content is based on historical data or images, it's expected that there will be comparatively little evidence of effectiveness. Enter now >>>

The ability to innovate and provide the client with a completely new content driven solution is a primary factor for consideration in this category. Enter now >>>

To win this award, the digital solution needs to combine strong and relevant editorial content with a level of interactivity that proves irresistible for browsers. It should also demonstrate an ability to attract and retain customers, using enticing copy to showcase the brand. As well as websites, other digital solutions such as e-zines, blogs and podcasts can also be entered. Enter now >>>

Here, development of the client's brief plus the site's effectiveness will be taken into account. As well as websites, other digital solutions such as e-zines, blogs and podcasts can also be entered. Enter now >>>

Charity and public sector work demands particularly sensitive creativity and content, with powerful editorial content crucial to the impact of the work, and entrants must demonstrate all these attributes in order to win. As well as websites, other digital solutions such as e-zines, blogs and podcasts can also be entered. Enter now >>>

Whether used as an entertainment portal, internal training aid or pure sales tool, video is still an effective and widely-used medium for brands. Entries for this category can be created for any purpose - online or off - as long as they are produced on behalf of a client. Enter now >>>

Judging of this category will take into account an agency's strategic thinking - how they integrate a number of different elements and utilise the right choice of media to create a strong and valid message in the mind of the consumer. Enter now >>>

Along with the creative values of the publication or digital solution, judges will examine how the look and feel of the product reflects the client's brand values and the expectations of the target audience. Freelance designers and individuals are eligible for this award. Enter now >>>

Entrants in this category must be full-time agency employees editing one or more titles. In their written submission (which is not scored), entrants must state their exact role or roles. Enter now >>>

The Grand Prix will be chosen from the winners of categories 1-25. The judging panel will choose the overall winner based on the single piece of work that stands above all others based on effectiveness, creativity, brand synergy, originality and strategic thinking.